China Tourism Release Conference307

IntroductionThe China Tourism Release Conference is an annual event held by the China National Tourism Administration (CNTA) to promote China's tourism industry and announce new policies and initiatives. The conference brings together industry leaders, government officials, and media representatives to discuss the latest trends and developments in the Chinese tourism market.

Key AnnouncementsThis year's conference, held in Beijing on June 20, 2023, was marked by several key announcements, including:
The launch of a new national tourism strategy, which aims to make China a global tourism leader by 2030.
The announcement of a new visa policy that will make it easier for foreign tourists to visit China.
The release of a new tourism app that will provide visitors with information and services.
The unveiling of a new tourism brand identity for China.

New Tourism StrategyThe new national tourism strategy is a comprehensive plan to develop China's tourism industry over the next decade. The strategy aims to increase the number of foreign tourists visiting China to 150 million by 2030 and to generate 10 trillion yuan in tourism revenue. The strategy will focus on promoting sustainable tourism, developing new tourism products and destinations, and improving the overall quality of tourism services in China.

New Visa PolicyThe new visa policy is designed to make it easier for foreign tourists to visit China. The policy will allow tourists from 53 countries to obtain a visa-on-arrival at designated airports and ports of entry. The policy will also extend the validity of tourist visas from 30 days to 60 days and will allow tourists to apply for multiple-entry visas.

New Tourism AppThe new tourism app is designed to provide visitors with information and services they need to plan and enjoy their trip to China. The app will provide information on tourist destinations, transportation, accommodation, and restaurants, as well as tips and advice on how to travel in China. The app will also allow visitors to book tours and activities and to purchase tickets for attractions.

New Tourism Brand IdentityThe new tourism brand identity for China is a modern and dynamic logo that captures the essence of China's vibrant culture and landscapes. The logo is designed to be easily recognizable and to appeal to both domestic and international tourists. The brand identity will be used on all marketing and promotional materials for the China National Tourism Administration.

ConclusionThe China Tourism Release Conference 2023 was a major event that showcased the government's commitment to developing China's tourism industry. The new policies and initiatives announced at the conference will help to make China a more attractive and accessible destination for foreign tourists. The conference also provided a glimpse of the future of tourism in China, and the new national tourism strategy will serve as a roadmap for the industry's development over the next decade.

2025-02-01

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